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Brief 6: Master Brief

These vinyls will be placed on popular walks on the pavements, the idea being that people will experience walking on a nice grass, sand or woodchip path rather than a horrible chewing gum cocvered pavement
Pot holes are ugly, in National Trust sites you don't get pot holes... we are going to show people what that is like
Now time for some promotional material building up to the big National Trust day..
The big day.. The London Underground Takeover
We are going to take over the whole of the underground, giving people the experience of 'escaping' from the usual busy, stressful lives and witnessing the countryside
Finally we will pay for the front page of the Metro and Evening Standard with fake news stories about National Trust sites. This is so wherever they look they will see, read and hear about National Trust
Brief 6: Master Brief
Published:

Brief 6: Master Brief

To help save the national trust and get the attention that they deserve

Published: